La Vie en Rose, translating to “life in pink” was a size-inclusive fashion show benefiting breast cancer research that was held in Athens, Georgia in October 2016. The women (and drag queens) who modeled in this show all represent non-traditional bodies in the fashion world–body types outside the tall, thin one with which so many designers exclusively work. It was a wonderful experience, and I’m excited to give a small preview here of the transformation of everyday, all-American women into runway models.
The marquee of the famous 40 Watt Club on the day of the show. The 40 Watt has been hosting artists such as R.E.M., of Montreal, and the Drive-By Truckers since 1978.
Show organizers finalize a runway lineup.
Models receive instructions on how to engage with the audience while walking down the runway.
Makeup artists from MAC and hair stylists from Washington Square Studio volunteered their services for the show.
Designer Brittani Bumb pins a vintage jacket to fit one of the models.
Audience members interacted with models and hosts over the course of the show.
Rehearsal before the show.
Designer: Brittani Bumb
Models representing bodies traditionally overlooked in the fast fashion market displayed vintage and new designs on the runway. Designer: Brittani Bumb.